Who will make its way to attract tourists holiday Inn or  resorts in South Africa?

A Powerful hotel group has been formed in South Africa with the merger of Holiday Inns and Southern Sun. They plan an intensive marketing strategy to build South Africa's tourist industry into an R2 000-million giant over the next two years from the outset.
The merger places the new group in the world's top 40 hotels. In terms of turnover, it now rubs shoulders with the world's top 20. Southern Sun and Holiday Inns own 73 percent of the country's five-star hotels, 78 percent of its four-star, and 28 percent of its three-star hotels.

 

 

The new group can offer 1 1 000 rooms and has more than 100 restaurants. Its assets exceed R500-million, and turnover is calculated at about R250-million a year. The workforce is approximately 8 000. The group is uniquely equipped to offer attractive packages to tourists from abroad, as well as to South African holiday-makers,
The rationalization which followed the merger will benefit hotel guests greatly. Holiday Inns concentrates mainly on the two-and three-star market, while Southern Sun is geared for the four- and five-star hotels. Based on the figures for the past year, the group should show a profit of about R40million this year.

 

 

The new group will be represented by hotels in just about every part of South Africa, with 26 Southern Sun hotels situated in leading cities and holiday resorts and 23 Holiday Inn hotels in other areas. With the Holiday Inn's completion in Durban and Southern Sun's new hotel in the center of Johannesburg, the group will control more than 50 hotels, an impressive array for visiting tourists and local holiday-makers.
If one takes the smaller Protea Group into account and the independent hotels outside the amalgam, the industry in South Africa can boast 1 500 hotels with more than 100 000 beds. It isn't easy to imagine any tourist attraction in South Africa without even more hotels nearby.

 

 

Tourism without hotels is like an airport without runways. The overwhelming variety of South Africa's many attractions would be forever lost if traveler or tourist could find nowhere to lay his head in comfort. And this he and she can do just about anywhere in South Africa.
Tourists will find a comfortable hotel anywhere from Messina in the far Northern Transvaal to Cape Agulhas, the southernmost point of the Cape Province and the African continent, from sea-angling resorts on the west coast to the sub-tropical St Lucia estuary on the east coast. Everywhere there is an open the door to a warm and friendly hotel.

 

 

Accommodation ranges from an eight-bed hotel in the Western Transvaal to the Carlton, in Johannesburg, where it could take a day to count all the rooms and beds. At Matjiesfontein, in the southern part of the Cape Province, the tourist steps back into the Victorian era of South Africa's history.
For sea-food, it's one-way traffic to Stilbaai, but if the tourist is more interested in wildlife, the Eastern Transvaal is a must. 
Should you wish to admire prehistoric art in caves or elsewhere in South Africa, or want to collect semi-precious stones, witness tribal life (as practiced through many centuries), or head for the unspoiled surroundings of the Wild Coast, enjoy pony treks in the Natal Drakensberg or go golfing, mountaineering, or listen to the thunder of waterfalls, you will find closeby a hotel offering maximum comfort and delight.

 

 

Throughout South Africa, entrepreneurs are striving towards increased production. The hotel industry is no different. Training facilities have been created for Whites, Blacks, Browns, and Asians — from managerial to room service. The highly-skilled staff has been recruited from some of the world's leading hotels. South African chefs can hold their own against the world's best.
The larger hotels have conference rooms. In the past five years, congresses held in South Africa by world organizations have increased by 50 percent. Secretarial, data and photo-copying services are available for visiting business people or delegates.

 

 

After work, it's time for a sauna, a massage in a gymnasium, or a swim in the hotel pool. Bedrooms are fitted with audio-visual and radio equipment in addition to air conditioners; some hotels have dining rooms that cater specifically for Japanese or Italian visitors.