These boxes are mostly used to give your design a luxurious touch to make your package stick in the head of the customer. Continue reading to find out what these boxes are and how they are made to fulfill your packaging needs.
What Are Custom Rigid Boxes?
Also known as set-up boxes, custom-printed rigid boxes have gained popularity in recent years for packaging luxury items. The point that makes these a better packaging option than the standard cardboard packages you see today is their thickness.
These properties make rigid boxes an ideal option for packaging products like electronics, cosmetic products, and jewelry items. This not only gives the products extra protection but companies can also include add-ons like paper to wrap these boxes, allowing companies to effectively brand these packages.
Another great reason to use these boxes is that they can be formed into any shapes and sizes. It all depends on the shape of the product and the package that they will be most safe in. With the upgrades in technology and the importance of research, you can shape the boxes into squares, triangles, rectangles, you name it.
Advantages of Custom Rigid Boxes
Customized Touch
There are no limits to the modifications you can add to your custom rigid boxes. This is a really important feature, especially in the retail market, where companies carry out many steps to stand out from the competition. The design depends on the target audience of your product. If your product is targeted at teenagers, then adding bright colors is the recommended palette to go for. However, if they are a bit older, giving a simple and pleasing touch to your boxes is more effective. To increase brand recognition, you can also add the brand logo, and name along with using different printing techniques and finishes to make your box pop out.
No Assembly
Another point that makes custom rigid boxes a great option is that they are usually pre-assembled and delivered straight to your warehouse. This makes the option cost-effective and convenient, especially for start-ups and small businesses, because, it will save time and labor costs. As a result, your packaging process is streamlined, resulting in timely and professional deliveries.
High User-Experience
The first interaction between the customer and your product is the packaging. It's the first thing the customer lays his/her eyes on and feels. If that experience turns out to be dull, then your product will probably be put back on the shelf. To avoid this companies, use custom rigid boxes, to improve your packages visually and physically. Therefore, the overall experience of the customer purchasing your product increases from the time he/she lays eyes on the product to the time of unboxing it.
Improve Brand Awareness
There are many features that companies include in their custom-printed rigid boxes, like clear windows, different structures, and logos, among many others. This improves user experience which allows your brand to leave a positive perception in the eyes of customers. Now, there is nothing better than a customer liking the experience so much, that they remember your brand for future purchases.
Protection
The name says it all, custom rigid boxes, are made to be strong and durable. Allowing long-distance deliveries to be safe, making sure your product is delivered to the customer in one piece. These boxes also provide a good storage option for the products as they contain properties that minimize humidity, ensuring a prolonged shelf life.
Multipurpose
Custom rigid boxes contain luxury elements that many customers, instead of throwing them away, prefer to keep the boxes at home and reuse them. This is seen more in the case of the boxes that contain magnetic lids, which makes them an attractive storage option. Thus, rigid boxes can be a part of your work desk, closet, or a clever way to store ingredients.
Process of Creating Custom Rigid Boxes
Conceptualization
The first part of the process of creating custom-printed rigid boxes is coming up with a possible design for your product. It's not only about the attractive design, the protection of the product is a point that should not be compromised. In this stage, many prototypes are created by an in-house design team or packaging consultants.
After the design is created many other factors have to be discussed, mainly, the budget. After reviewing these critical aspects, the contracting company is asked to provide the artwork and all the details that will be wrapped around the boxes.
Production
Custom rigid boxes are produced manually, by machines, or a combination of the two. Factors such as the wrap being printed and laminated if the manufacturer has asked to do so. On the other hand, the box is made by using a chipboard and cutting it to form whatever shape is required.
Testing
It is quite common in the e-commerce industry that the product is shipped and arrives at the customer’s doorstep damaged. This leaves a really bad image and the company is forced to replace the product and offer discounts.
This is why custom rigid boxes go through a hefty testing phase which includes dimension testing and drop testing, where it is made sure that the boxes created are solid enough for long-distance deliveries.
Delivery
After all the process, custom rigid boxes, are delivered to the warehouses where the products will be stored and sent to the customers or retailers. Keep in mind, that these boxes also require protection, so they should be shipped with care.
Wrap Up
There you have it! Hopefully, this article has cleared out why custom rigid boxes are in demand. They don’t only protect the product but also give companies countless options for designing their packages according to their target audience. As a result, it increases brand awareness and customer satisfaction.
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